Priceless

One of my favorite advertising campaigns is Priceless, by MasterCard. The campaign is one that was able to run over a long period of time and would still work many years down the road. The target of the ads is obviously the average American, who wants a good quality product that can make him/her feel good about him/her. The ads do just that, as they are both funny and emotional, and leave the viewer with a warm fuzzy, feel good attitude. The campaign was widely successful. Today there is a Priceless commercial that resonates with almost everyone. The campaign gets the message out quickly. MasterCard is for the card for the middle class, satisfied with life, everyday American. If you haven't seen the ads before, check them out at http://www.priceless.com/us/personal/en/pricelesstv/

And remember...there's some things money can't buy.